Friday, August 26, 2005

In-depth article about eBay Motors on USA Today

USA Today is running a rather good article about eBay Motors (the automobile section of eBay.com).

From the article:
Not everybody is enamored of the eBay car-buying process. Only 14% of buyers surveyed by CNW Marketing Research this year say they'll use eBay Motors again, down from 22% last year. Comparatively, 40% of AutoTrader.com's users say they'll come back, up from 38%. AutoTrader, another venue for used cars, operates more like the classified section of a newspaper.
Only 14% would use eBay Motors again? Ouch. At the rate eBay is selling cars now, they're going to go through all the possible buyers pretty quickly.

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